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Official App of Major League Soccer to Provide Fans With More Customized and Real-Time Content During 2016 Season

CONTACT:       
MLS Communications
 
Official App of Major League Soccer to Provide Fans
With More Customized and Real-Time Content During 2016 Season
 
NEW YORK (February 29, 2016) – Ahead of the 21st season of Major League Soccer which kicks off on Sunday, March 6, the official app of MLS has been updated to provide fans of the league more personalized content, news and analysis directly on their mobile devices in real-time. MLS continues to provide fans with the most dynamic and engaging mobile, digital and social content. The MLS app is available for free on iPhone, iPad, or Android phones and tablets.
 
“Our approach to mobile content is a representation of our league and fans,” said Chris Schlosser, Senior Vice President & General Manager, MLS Digital. “MLS has the youngest and most tech-savvy fans in all of professional sports. These fans expect a best-in-class mobile experience and we are very excited about the advancements in the 2016 mobile application.”
 
With a renewed focus on product design, the MLS app has improved the user experience with a new simplified interface that brings the most relevant and compelling content to the forefront. In addition, the live Matchcenter now combines the most compelling real-time stats and highlights into a single view to give fans an instant overview of the action on the field. Notifications have also been enhanced, as users can create customized alerts, which will provide more personalized and detailed information. Finally, the all new MLS app includes improved club sections allowing fans to get the latest information from their favorite teams.
 
The 2016 MLS mobile app release helps kick off March to Soccer, MLS’ annual campaign leading into the first matches of the regular season. All week, MLS, its clubs and partners will help celebrate and build excitement for the 21st MLS season.
 
For MLS app users who also subscribe to MLS LIVE, MLS matches can be streamed directly on to a mobile device. MLS recently announced that MLS LIVE saw record growth through 2015, with a 60% increase in subscribers year-over-year. MLS LIVE subscriptions are available for $79.99 for the full 2016 season, or $15.99 per month. To subscribe to MLS LIVE, visit http://live.mlssoccer.com.
 
This year MLS is poised to curate more mobile, digital and social content than ever before, starting off with MLS Soccer Sunday: Week 1 LIVE, a digital “whip around” show that will bring fans closer to the action on March 6, and will air on MLSsoccer.com, WatchESPN and FOX Sports Go.
 
 
About Major League Soccer
Headquartered in New York City, Major League Soccer features 20 clubs throughout the United States and Canada. The 2016 season marks the second year of the most comprehensive U.S. media rights partnership in the history of the league, as eight-year agreements with ESPN, FOX Sports and Univision Deportes have commenced. For more information about MLS, visit www.MLSsoccer.com.